Nissan Revs Up 2026 Football Season with Return of Popular Heisman Campaign
Nissan’s celebrated Heisman campaign returns for its 16th year, introducing new athletic stars alongside the brand’s newest vehicles. The 2026 "Tell Them a Heisman Sent You" program takes on a fresh format, highlighting extended YouTube episodes paired with 30-second broadcast commercials during college football matchups. This character-driven episodic series features legendary Heisman winners competing for the title of Nissan's ultimate ambassador while showcasing a thrilling lineup of modern models.
Many car manufacturers claim their vehicles are perfect for road trips, but Nissan proves it! Nissan's cars share the spotlight with football legends in the “Heisman House” series, featuring a star-studded cast of football players hitting the road. This year's installment brings a fresh journey for Nissan vehicles, an updated storyline, and several new cast members, making it the most exciting season yet.